Friday, September 25, 2009

Cure and Care Merge

Life Rolls On Foundation and Christopher & Dana Reeve Foundation Merge

On what would have been Christopher Reeve's 57th birthday, Life Rolls On Foundation (LRO) and the Christopher & Dana Reeve Foundation have announced a merger. Effective immediately, Life Rolls On Foundation, based in Los Angeles, will serve as the West Coast headquarters and division of the Reeve Foundation.

The Reeve Foundation is a national, non-profit organization dedicated to finding cures and treatments for spinal cord injuries and improving the lives of people living with paralysis. Life Rolls On, founded by Jesse and Josh Billauer, is dedicated to improving the quality of life for young people affected by spinal cord injury (SCI) and utilizes action sports as a platform to inspire infinite possibilities despite paralysis.

Both organizations' mission and focus will remain the same. LRO will continue to produce unique quality of life programs, including its award-winning, adaptive surfing program, They Will Surf Again, as well as education, motivation and awareness initiatives.

"Every cause has its moment," said Peter T. Wilderotter, president and CEO of the Reeve Foundation. "The Reeve Foundation and Life Rolls On believe that charting a new course and unifying the SCI community is necessary to create a better future and realize the greatest potential for discoveries, interventions and advancements, and for the best overall outcomes for the paralysis community as a whole," he added.


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